wy10 is a range of innovative teeth whitening products from Wyten Technology that has a motto of “Research and Innovate”.

Wyten started production of the now popular whitening gel in 2005, but the seed was sowed in 2001. At the time, teeth whitening was very new in the UK. Dr Wyman Chan, a dentist and an entrepreneur, saw the potential and started his research on the subject.

Soon after, he created a business model based on teeth whitening – and smilestudio was born. He bought Discus Dental Products from America into UK and supplied them to like-minded dentists under the auspices of smilestudio.

He tested every system in the market, and was surprised to find that very little research had been done to develop or support the claims of these products. There were substantial gaps between what the dentists expected and what the products delivered. The Discus management went through a power wrangling at the time. As a result, it became clear that a guaranteed supply from the USA was not possible.

A determined visionary, Chan gathered and put to work a team of innovative researchers each excelled in his/her relevant discipline. Years of hard work came to fruition gradually and the quality of the original research is reflected by five granted patents. These patents cover gel formulation, tray design, bleaching equipment and bleaching technique. The materialisation of these research ideas is wy10 products that dentists enjoy using today. The rest, as they say, is history.